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The third-party cookie phase out is finally happening. Advertisers need to find alternatives to target audiences properly (and fast!). Follow along as we explain the current state of cookies and some other routes advertisers can take moving forward.

As I reflect on 2023, I'm proud to share that it was another growth year for Spaceback marked by significant accomplishments on the product side. After years of development, we finally released our Social CTV product in September. But we're now looking towards the future. What's next for Spaceback? For one thing, generative AI is going mainstream, so marketers are already seeing a need for purpose-built tools to help them better facilitate and deploy AI-generated content at scale.

In the ever-evolving landscape of digital advertising, staying ahead of the curve is vital for brands and marketers looking to make a lasting impact. With the emergence of new technologies and platforms, it's essential to explore innovative avenues to reach your target audience effectively.Social CTV is one such avenue that has been making waves in the advertising world. It brings the power of social media to the largest screen in the home, offering unique opportunities to engage with audiences in a compelling way. To shed light on the potential of Social CTV and how it complements Division-D's existing offerings, like CTV+, we’ve gathered insights from two experts in the field.Meet Lauren Faulkner, a senior account executive, and Michelle Slinkard, the Chief Business Officer at Division-D. They share their thoughts on what excites them most about Social CTV, their strategies for pitching it to clients, and the impact it can have on various industries.

Advertising Week: An annual whirlwind of innovation and inspiration. It's a time when brands announce new offerings. The biggest names in the industry impart their wisdom. And there are a lot of happy hours.But what transpires when everyone disperses at the end of this transformative week? What knowledge and trends linger? Hopefully, there were lots of productive meetings and conversations. But what about the industry as a whole? What can we expect for the future of advertising?In this blog, I dive into some of the larger trends and moments during Advertising Week that will impact the future of the industry.